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SEO or PPC: Which is Best for Your Business?

April 7, 2023 by Martin Benson

SEO or PPC two of the most commonly used digital marketing strategies are search engine optimization (SEO) and pay-per-click (PPC) advertising. Both aim to increase the visibility and traffic of a website, but they differ in their approach and cost. If you’re wondering which one is better for your business, this blog will help you…